Our marketing insights offering will allow you to gain a clear understanding on how your users interact with your site. We provide strategic recommendations for directing your marketing and website enhancement activities.
Google Analytics Audits
There is a lot you can discover about your website with Google Analytics. We can perform an in-depth review of your site and its key metrics to discover how it is performing in relation to your main goals and objectives. Learn which pieces of content and pages are performing well, how your traffic quality changes over specified time periods and more.
Google Analytics Training
We aim to share our Google Analytics knowledge with our clients so that they can effectively monitor performance and make the most of the wealth of data available to them. Our training sessions are tailored to your experience level providing you with a variety of information whether it is an introduction to google analytics or instructions for dashboard setup, reporting, data interpretation and more.
Conversion Rate Optimisation
We aim to increase the quantity of website visitors that convert to student applicants or make an action on your site. With our expert knowledge of driving conversions, we assess how your landing pages are performing and will offer recommendations on how to improve the user experience to increase the overall number of conversions.
With our marketing automation software you can track visitors to your website and see the pages they visit. Using our software, send targeted and timely email content to your prospects. Using website tracking combined with email marketing, you can discover the most valuable leads. Pull all the data into your CRM for an integrated marketing approach.
Social Media Audit
What is the impact of your social media accounts? For key learnings from your social media activity, we can provide a thorough analysis of your core channels. Amongst this, you will learn how influential your followers are, when they are most active so that you can tweet/post at the right time, discover more about who you are currently following and remove any inactive or irrelevant accounts.
Our in-depth SEO analysis and reporting will provide you with valuable recommendations for improving the visibility and rankings of your website across search engines. We have extensive background knowledge in SEO enabling us to pin point functionality issues such as broken links and meta-tags and analyse site usability and content for improvement.